Chinese-owned social media platform TikTok has announced a series of new features aimed at ensuring compliance with the European Union’s Digital Services Act (DSA). The DSA requires large online platforms, including TikTok’s owner ByteDance and Google, to take measures to police illegal content, prohibit specific advertising practices, and share data with authorities.
Last month, TikTok participated in a voluntary “stress test” to assess its readiness for the DSA’s requirements. EU industry chief Thierry Breton acknowledged TikTok’s efforts but emphasized the need for further improvements to achieve full compliance.
To meet the regulatory obligations, TikTok has introduced new measures for its European users. These include an easier process for reporting illegal content, the option for users to disable personalized video recommendations, and the removal of targeted advertising for users aged 13 to 17.
TikTok’s statement highlighted its commitment to not only meet the DSA requirements but also strive for innovative solutions to set new standards in compliance with EU regulations.
