Kmart Australia is at the forefront of innovation, introducing a groundbreaking self-serve kiosk for ‘click and collect’ orders. This transformative initiative leverages warehouse robotics to streamline the order retrieval process. It offers customers an great level of convenience and efficiency.
Driven by a customer-centric approach, Kmart is committed to continuously enhancing the shopping experience. “We are focused on constantly finding ways that evolve our customer experience to make shopping easier,” remarked Ben Smith, the retailer’s general manager property for Kmart and Target.
The new self-serve kiosk seamlessly integrates into Kmart’s Eastland store, marking the first time that a “large format store” has trialled a new in-store layout in recent years. This innovative system represents a significant step forward in Kmart’s ongoing quest to redefine the retail landscape.
Click and Collect option
Customers can effortlessly place their orders online and select the ‘click and collect’ option. Upon arrival at the store, they simply scan their order confirmation code at the kiosk. Their items are promptly retrieved and delivered within minutes. Thanks to the behind-the-scenes orchestration of warehouse robotics.
Kmart has also introduced a complementary ‘select and collect’ service, featuring a dedicated kiosk for bulky items. This service eliminates the hassle of maneuvering large items around the store, further enhancing customer convenience.”Our automated click and collect system is designed to create a simple, quick experience with a self-service kiosk – where customers get their products delivered automatically via warehouse robotics that work behind the scenes,” explained Smith.
Kmart’s commitment to innovation extends beyond click-and-collect services. The Eastland store serves as a testbed for various new store elements, fostering a culture of continuous improvement and customer-centricity.
The trial of the self-serve kiosk and the ‘select and collect’ service marks a pivotal moment in Kmart’s journey towards retail excellence. These initiatives underscore the company’s unwavering dedication to providing customers with a seamless, convenient, and ultimately rewarding shopping experience.
