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Australia’s Coca-Cola Europacific Partners replatforms its call centres

Australia

The platforms supporting Coca-Cola Europacific Partners Australia’s contact centre operations have undergone a “fundamental transformation.”

The new platform, which includes elements from Genesys, Salesforce, and other companies, was implemented in late 2021 after around a year of effort, according to Dave McDougall, API lead for Business Process and Technology (BPT) collaboration solutions, who spoke at the Genesys G-Summit in Sydney.

The internal moniker for Coca-IT Cola’s department is BPT.

Telstra Purple was one of the partners in the so-called “call centre of the future” project.

According to him, these data are being compiled into a single reporting platform so that the company can self-serve.

He claimed that in the past, the company would have to request special reports from IT or a partner to access the same data.

Change management and corporate support, according to McDougall, were essential to the project’s success.

This wasn’t a minor adjustment, he declared.

“This was a significant shift in the daily operations of our call centres, including the tools they utilised and how they used them.

“Having and carrying out a solid change management plan benefitted [us] well.”

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